DCU News – New data reveals fan preferences for watching Marvel & DC’s upcoming movies at home

The Marvel Cinematic Universe is arguably the biggest media franchise of all time. Compare that to Warner Bros. DC’s content roster doesn’t have as much prestige as the MCU, but it’s still accompanied by some successful releases such as Tonhe batman. The pandemic has brought about a dramatic shift in the way people consume these massive IPs. When movie theaters around the world closed in 2020, many major studios opted instead to release their productions on streaming, while others, like Disney, opted to try to preserve the theatrical experience and keep movies after they were released in theaters It’s safe to do so with an exclusive premiere.

While the season hasn’t changed, the summer movie season may already be in front of audiences. Doctor Strange in the Multiverse of Madness Making big money all over the world.and highly anticipated movies such as Jurassic World: Reign Just around the corner. A range of more kid-friendly fares will also hit the screen this season, including a Disney/Pixar spinoff of Toy Story, light yearsstarring former Captain America Chris Evans.

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But when it comes to choosing between finding a seat in the movie theater for an hour and a half or more, or watching a newer movie in the comfort of their own home, where snacks are cheaper and viewers have the ability to pause the program, they Which option is more likely to choose?

The new normal of film distribution

According to new survey data obtained by The Direct, whip mediait turns out that an average moviegoer will commit to either going to the cinema or watching it at home, depending a lot on the movie in question.

Marvel Studios Thor: Love and Thunder Yes, according to poll data, the movies that audiences most want to see in theaters. 77% of respondents said they would rather watch love and thunder On the big screen, only 23% plan to watch the sequel at home.

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However, in the case of DC Super Pet Leaguethe talking superpower pet of Justice League heroes starring Dwayne Johnson and Kevin Hart, a whopping 80 percent said they’d rather watch the animated comedy at home.

Check out the full results of the poll below:

A graph showing audience willingness to watch movies in theaters versus at home
Whip Media​​​​

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The tentacle blockbuster is here to stay

given Super Pet LeagueWith its status as an absolutely family-friendly animated film with a children’s theme, it makes sense that audiences would prefer to watch this movie at home. Rather than arguing over their kids and paying premium prices for movie tickets and popcorn, it’s only natural that they would prefer to watch movies in a more controlled environment like their own living room.

Thor: Love and Thunder, On the other hand, it’s a foolproof blockbuster that will almost certainly make a billion dollars behind the proven star power of lead character Chris Hemsworth. Marvel has proven it can consistently deliver a product that gets people into movie theaters, even as its content machine is now producing shows and specials for smaller screens and delivering critically acclaimed offerings on the Disney+ streaming service.

This is not to say super pet It wouldn’t be a popular movie by itself. With a fun, upbeat vibe and an all-star voice cast, it should still easily captivate audiences. What’s more, while there’s considerable overlap between kid-oriented films and the more mature PG-13 versions, animated kid’s films are often completely beasts of their own.

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It’s also worth considering the impact of hype and spoiler culture on these summer blockbusters.Moviegoers will flock to films like this Thor Keep up with the ongoing MCU storyline and avoid missing and potentially accidentally ruining your own key plot points. If these guys waited until the movie was on stream, the hype train would have rolled through the station long ago, words would have died down, and spoilers still abound.

Marvel Studios Thor: Love and Thunder In theaters July 8, while DC Super Pet League Landing on July 29.

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